Hylant Branding Resources
Our Logo: A Symbol of Who We Are
More than just a graphic, the Hylant logo reflects our heritage, values, and promise to treat clients like family. Since 1935, our mark has stood for trust, empathy, respect, honesty, and hard work—the same principles that guide us today.
To help maintain a consistent and professional brand presence, we provide official logo files for approved use by our business and community partners. Below, you’ll find the two approved PNG formats—color and white—each with a transparent background. Please follow our brand guidelines when using the logo, including maintaining its original colors, proportions, and orientation.
Official Logo Files
Below are the two approved PNG logo formats, each with a transparent background. For accessibility best practices, ensure sufficient contrast between the logo and background. Click to download.
Need a Different File Type?
Co‑Branded Materials
When creating co‑branded materials, it’s important that the Hylant brand is represented accurately and consistently. Any collateral that includes the Hylant logo—when used alongside a partner, vendor, or other organization—must be reviewed and approved by the Hylant Marketing Design Team prior to production or distribution.
Anything bearing the Hylant logo is a direct representation of our brand. To help protect brand integrity and ensure consistency across all touchpoints, marketing review is required for logo usage, layout, messaging, and overall design quality.
Please submit all co‑branded materials for review using the Design Team Request link below.
General Guidelines When Using the Hylant Logo
- Use only official logo files provided by Hylant.
- Retain the color and proportion of the logo in the file provided.
- Ensure the logo is large enough to be seen appropriately.
Examples of Logo Misuse
Logo Clear Space
Always allow adequate space around the Hylant logo to preserve its visibility. Use “x” (the width of the logo) as a guide. Keep at least 0.25x of space on all sides. For example, if the logo is 2 inches wide, allow about ½ inch of clear space. This is a visual guide. Precise measurement isn’t required every time.
Placement Examples
See examples below for positioning the logo in layouts while maintaining clear space and proper alignment.
Brand Colors
The Hylant brand uses a refined color palette to maintain consistency and professionalism. Our primary logo colors are:
- Hylant Charcoal Gray
- HEX: #333F48
- CMYK: 78, 64, 53, 43
- RGB: 51, 63, 72
- Use on light backgrounds for the primary logo.
- White
- HEX: #FFFFFF
- CMYK: 0, 0, 0, 0,
- RGB: 255, 255, 255
- Use on dark backgrounds for the reversed logo.
These colors should never be altered or replaced when displaying the Hylant logo.